Blogging

How to Spring-Clean Your Blog

15 Ways to Spring Clean Your Blog

There is something special about spring that motivates so many people to clean up their lives, apartments, wardrobes, and thoughts in preparation for the warm season. I am no exception here; I’ve been in a de-cluttering mood for the last few weeks. My desk, calendar, house, social media accounts, and many more areas of my life are much simpler and easy to navigate now. Finally, it’s time to audit and update my blog! Today, I’m sharing with you my go-to tips on how to make your blog more user-friendly and clutter-free. Don’t forget to download a free checklist that contains 15 actionable tips on how to spring-clean your blog.

1. Update your ‘About’ and ‘Featured’ pages

Those are the most visited pages on your blog (don’t believe me? check your Google Analytics!) so make sure the information there is current. Include the list of the collaborations you’ve been working on for the last year and check to make sure all the links are current and working. Also, consider updating your profile photo, especially if you changed your hairstyle recently. Finally, make sure your “About” page contains your email address.

2. Delete posts that are irrelevant or that you’re not proud of

This tip is inspired by a recent episode of my favorite podcast, Smart Passive Income. One of Pat Flynn’s show guests deleted a third of his posts and tripled his blog’s traffic. I don’t recommend taking such a dramatic cut and deleting all your hard work, but a look through old posts that you never actually liked might be a good idea.

3. Delete unused tags and categories

Having a lot of tags that you use only once or twice doesn’t provide any benefits for your blog’s SEO. Be strategic about labeling your posts and make sure to create only tags that you’ll be using all the time. For instance, I keep only a few tags for my outfit posts: chic look, casual look, preppy look, bohemian look, and formal look. You can use a similar technique or, perhaps, divide your looks according to season. That way, you’ll have only four tags for your outfit posts: spring, summer, fall, and winter.

4. Review your social media scheduling accounts

Many bloggers use such services as Buffer, MeetEdgar, and CoSchedule to organize their social media shares, but not that many take the time to create a social media posts calendar. Spring is a perfect time to finally do it!

Consider the following types of posts that you can schedule on a regular basis:

types of social media content

5. Tweak your blog design

You probably have a few design changes in mind that you always wanted to make, but never had a chance to accomplish. It’s time to finally get them done! Spring-cleaning means making your blog look and feel more professional, and a neat design is an important part of making it happen.

6. Go through your posts and answer every comment

This the most difficult tip that I wish I used myself! I’m known for letting comments pile up until I can’t handle responding to all of them. However, this Spring I’m dedicated to reviewing all the comments I receive. Supposedly, it’ll help me to understand what my readers want to read more about. A side benefit: last time I did this, my traffic boomed!

7. Create a freebie and start collecting email addresses

Ask any marketing pro and they’ll confirm that the money is in the list. It’s time to start working in that direction too! Many bloggers wait too long trying to create a perfect freebie (preferably a 100-page-long e-book), but in reality, all you need is a simple checklist or guide that helps people solve some kind of problem. Share your knowledge with the world in exchange for people’s email. It’s super simple and it works!

8. Update covers of your Pinterest boards

This update will take just 15 minutes, but you’ll notice how satisfying and effective it is. Bright, standout covers bring people’s attention to your Pinterest account, which eventually leads to more traffic for your blog.

9. Update your newsletter layout

People love consistency, but it never hurts to spice things up a little bit. Add some new series to your newsletter to make it unique, change the fonts or template’s dividers, make your photos clickable… Be thankful to the people who signed up to your list and so make sure to send only high-quality, well-organized content!

10. (Finally) create an editorial calendar

I’d been struggling with this one for a long time until I decided to go old school and purchase a paper monthly planner (I still have social media content organized via CoSchedule, though). Figure out what and on what day you write, and try to stick to that schedule. Also, it’s much easier to stay organized if you feature a few series on your blog. That way, you know exactly what to post on a certain day of the week. Not to mention that your readers also love consistency.

P.S.—Ready to clean up your social media accounts too? Check out this post and learn about hashtags that you need to know about as a blogger!

Cover photo via Pinterest

  • I love the tips, thank you shall be doing some very soon

    Nashia | MakeupandBeautyMayhem

  • I do need to update my About Page, I kept telling myself to do it but honestly haven’t found the right time to sit and rewrite it. Thanks for the reminder, Katya!

    Shireen | Reflection of Sanity

    • Me too! I am thinking about it all the time, but haven’t updated it yet. Let’s motivate each other and do it next week?

      • Yes!!! I hope to get it done by next weekend! ❤️

  • Jennifer

    Love these tips, I’ve been debating deleting old posts for a little whilst but you’ve finally convinced me to do it!

    http://www.barelytherebeauty.com

    xx

    • That’s what I am working on right now! Apparently, there are a few blog posts on my blog where I announce giveaway winners, but they don’t do anything for my blog. I’ll just move giveaway announcement into comments area of the original post.

  • These are great tips! I never really thought about a spring cleaning for my blog, but it makes sense to tidy it up every now and then.

    xo, Liz

    http://lipstickandconfetti.com

    • Indeed! I was just thinking if you approach it as a whole project (as opposed to a few tweaks here and there) you can actually accomplish more in a shorter period of time. So – yeah! – let’s start that spring cleaning thing!

  • I love these tips, especially the respond to every comment one, which can be VERY difficult to do sometimes! Like, literally, sit down with a coffee and respond to every one, which I think is super important!

    coffeeslag

    COFFEESLAG New Phone Cases!

    • That’s exactly what I am doing right now :)) Starbucks coffee on the table, laptop is ready for the action! :))

      I actually have a question for you, ladies. When you are responding to comments on your blog, do you comment back to people who left their comments? I wonder what is your strategy on that… Thank you in advance for sharing!

      • Yes, I try to! Sometimes it can get overwhelming if there’s a bunch of comments but I do try to comment back to everyone, as long as it’s not a spam site! As things are kicking off and the blog/Instagram is getting busy, it can get harder, and that’s when devoting an hour or two to just respond can come in handy!

        • I started researching this topic and I’ve heard that some bloggers spend a few hours per day answering comments. Well, I guess with great success comes great responsibility! :))

  • Such wonderful tips!!!! responding to comments is one of my fave things to do on my blog!

    • Yes, mine too, but I’m really struggling to find the time to do it… I hope you don’t mind that I am responding to your sweet messages with a bit of a delay ;)) Thank you for your support for such a long time! I really appreciate it! 💗💗💗💗💗💗

  • I love this post darling ! I am off work next week and will use this opportunity to spring clean my blog!! Thanks for the tips!

    Saira
    http://www.throughtheglitterglass.wordpress.com
    Xxx

    • You are very welcome, Saira! I’m still working on my blog’s spring clean. It takes forever, but I’m excited to see how it will turn out! Please keep me posted on which changes you decided to implement! Perhaps, you will also have a few blog cleaning tips to share with Style Sprinter community! ❤️

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  • Kaitlyn Lacy

    I’m so glad I came across this post you have amazing advice<3 Thank you!

    http://kaitlyn-emily.blogspot.com

  • Great ideas here! A spring clean for your blog is such a good thing to do. You’ve shared some really lovely advice xx

    Lauren | itslaurenvictoria.blogspot.co.uk

  • Lea

    Your article is helpful for my blog. I need a little bit inspiration 🙂 Thank you
    http://www.jeansglam.com

    • Thank you for reading, Lea! I am glad that you find those tips helpful! Kindly let me know if you have any follow-up questions – I am always happy to help! Have a wonderful day!

  • What a great post! I’ve been using Google Spreadsheets to stay organized but I desperately need to start using CoSchedule.
    XO Amanda | http://www.glitterandspice.com

    • Oh, really! How did you do it in Google Spreadsheets? Could you please explain in details? I am certain many of my readers would love to know your strategy. Any tips would be really appreciated! Thank you in advance, Amanda!

      • I have a Google Spreadsheet of a calendar to pre-plan all of my blog posts and sponsored social media content. I also have a Google Spreadsheet to keep track of my blog and social media analytics. I upload all of my photography into Dropbox, so I can edit on the go / sit down and write a post whenever I find extra time.

  • Pineapple & Prosecco

    I absolutely LOVE this post and think it’s so important to take spring cleaning to your blog! Definitely going to use lots of these tips as I continue to work on mine.

    Xx, Danielle | Pineapple & Prosecco

    • Thank you for your sweet comment, Danielle! I am actually still working on my blog’s spring cleaning projects! I guess it’s a never-ending project! :))

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  • Awesome tips!!! I need to do a bit of spring cleaning myself on my blog! I love doing editorial calendars but I’ve kinda been off my game but now May is the time to get back on it haha! It really does save up time in figuring out blog post! I tend to get random burst of creativity and have to right it down and usually it always gets put into my calendar to do that month!

    Jasmine 🙂
    colorubold.com