No7 announced the launch or their new advanced skincare line, No7 Laboratories. The first product in the targeted skincare solutions line is No7 Laboratories Line Correcting Booster Serum promising to… replace Botox!
This is a pretty bold statement to put out there, especially if combined with the results of a consumer study claiming that 73% of women were less likely to consider Botox in the future after trailing the product for 2 months. You know what a big advocate of Botox I am, so this statement really caught my attention.
Why It’s Different
According to the information provided by the brand about the new No7 Laboratories Line Correcting Booster Serum, the new product contains the highest (seven times higher than in other products) concentration of No7’s anti-wrinkle peptide technology called Matrixyl 3000 Plus TM4. This peptide complex is brand’s “secret sauce” to age-defying support.
How to Use
According to the product directions, you should use the new No7 Laboratories serum as the first step in your skincare routine. You can also mix in your day and night moisturizer, eye cream, or even foundation for achieving the line smoothing effect.
Aqua (water), Glycerin, Butylene glycol, Aluminum starch Octenylsuccinate, Polyacrylate Crosspolymer-6, Sorbitan laurate, Phenoxyethanol, Sodium lactate, Hydroxyethylcellulose, Carbomer, Caprylyl glycol, Acetyl dipeptide-1 Cetyl ester, Polysorbate 20, Ethylhexylglycerin, Tetrasodium EDTA, Potassium hydroxide, T-butyl alcohol, Palmitoyl tripeptide-1, Palmitoyl tetrapeptide-7
Where to Find
The new Line Correcting Booster Serum is priced at $41.99 and will be exclusively available at Walgreens on October 8, 2018. The serum will hit select Walgreens stores on November 4, 2018. No7 Laboratories Line Correcting Booster Serum will also be available online and in stores nationwide at Target and Ulta on January 1, 2019
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According to Allure Magazine, reportedly the new No7 launch has an impressive 17,000 waitlist in the U.K. Such interest to this new anti-aging serum makes me think that I need to test it myself. Saying so, I wonder if you want me to test the product and review it on the blog with before and after pictures? Leave the comment below so I know that you are interested!